Social media marketing Essay: Connection or Isolation?
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Though Social Media Is made to Connect People, it Actually Causes Many to Become More Isolated
There’s an opinion that social media makes people more isolated. Could it be really like this? There are several arguments for and against it.
In accordance with Frank Furedi, “through pursuing the project of self-socialization, young people try to personalize their media to make sure that it directly relates to their interests. This project is commonly pursued in isolation from other family members” (Furedi). Social media makes people more isolated since it changes traditions. For example , before families used to watch TELEVISION together. In these days parents can observe TV while their kids this time can communicate with some individuals using internet sites. So , families spend less time together than in the last years.
None the less, social media will make people closer. For instance, Ifeoma Vivian Dunu and Chinwe Elizabeth Uzochukwu suppose that “the development of the Internet has provided an alternate means for mobilizing the public” (Dunu, Uzochukwu). Just one of the examples of it. There is a movement called “Uridu. ” Its purpose is always to empower illiterate rural women all over the world providing them necessary data that can help to enhance the conditions of their lives. “Uridu” spreads information with a help of “Facebook, ” “Twitter, ” “Instagram” so that people can learn about possibilities to produce this world a little bit better. They try to find people desiring to translate texts from language to a different and then these records becomes offered to rural women. It’s possible because of special mp3-players. Therefore in this case social support systems help to change the world.
Therefore , we can say that social media marketing has its advantages and disadvantages. It could make people more isolated but at exactly the same time it can mobilize them to create some positive actions.
Works Cited
Furedi, Frank. “How The Internet and Social Media Are Changing Culture. ” Aspen Review, aspeninstitutece. org. N. p. Web. Apr. 2014.
Dunu, Ifioma Vivian, Uzochukwu, Chinwe Elizabeth. “Social Media: A fruitful Tool for Social Mobilization in Nigeria. ” Journal of Humanities and Social Science, vol. 20, number 4, p. 12, Web. Apr. 2015.
